When it comes to fashion, sustainability is the new black. But what exactly is sustainable clothing? How can you incorporate it into your wardrobe? And why should you even bother? In this blog post, we will explore the world of sustainable fashion and provide you with valuable insights on how to make more conscious choices for a stylish and eco-friendly wardrobe.
What is Sustainable Clothing?
Sustainable clothing is a masterpiece that combines art, ethics, and fashion. It is a harmonious blend of style and responsibility, crafted with the utmost care for the environment and the people involved in the production process. Unlike fast fashion, which prioritizes cheap and disposable garments, sustainable clothing focuses on quality, durability, and ethical practices.
What Makes an Outfit Sustainable?
Creating a sustainable outfit is like curating an art exhibition. It involves careful selection and attention to detail. Here are some key elements that make an outfit sustainable:
1. Environmentally Efficient Materials: sustainable brands adopt an environmental best use case for materials at every point in time to ensure that every individual product is made with the most environmentally efficient materials at that point in time. Sustainable brands look at material environmental efficiency holistically to ensure that every material passing into production hits the most environmentally favorable coefficients on all base points from procurement to composition, usability, durability, and circularity.
2. Ethical Production: Sustainable brands prioritize fair labor practices and ensure safe working conditions for their employees. They also focus on waste reduction or elimination in the production process and often collaborate with artisans and local communities, preserving traditional craftsmanship and supporting local businesses irrespective of scale. They maintain the personal human touch in developing products and providing services.
3. Minimal Environmental Impact: Sustainable clothing aims to minimize its ecological footprint. This includes using reducing water consumption and carbon emission, curbing linearity in consumption, and implementing recycling and upcycling practices.
Why Should You Incorporate Sustainable Clothing?
Choosing sustainable clothing is not only a fashion statement but also a conscious decision to protect our planet and support ethical practices. Here are a few reasons why you should consider incorporating sustainable clothing into your wardrobe:
1. Environmental Preservation: By opting for sustainable fashion, you contribute to reducing pollution, conserving natural resources, and mitigating the negative impact of the fashion industry on the environment.
2. Supporting Ethical Practices: Sustainable brands prioritize fair wages, safe working conditions, and transparency. By supporting them, you promote social justice and contribute to a more equitable fashion industry.
3. Longevity and Quality: Sustainable clothing is designed to last. By investing in timeless pieces made from high-quality materials, you build a wardrobe that withstands trends and ensures longevity.
How to Incorporate Sustainable Clothing into Your Wardrobe?
Now that you understand the importance of sustainable clothing, here are some tips to help you incorporate it into your wardrobe:
1. Conscious Buying: This is the most important thing a buyer can contribute to the promotion of sustainability in fashion. Consciously choosing what clothes and accessories you purchase to ensure they align with your sustainability goals is a major step in setting the industry right. Research brands that align with your values and explore their collections. Look for certifications such as Fair Trade, GOTS (Global Organic Textile Standard), or B Corp and read their sustainability statements, targets, and reports to understand their commitments to sustainability and how they fulfill them. For example, here's Maison Aria's Sustainability commitment for 2023. If a business's sustainability reports are not published, contact a service rep and request for them.
2. Invest in Versatile Pieces: Choose timeless garments that can be mixed and matched to create various outfits. This reduces the need for excessive consumption and promotes a minimalist approach to fashion. The Aria Jacket is a typical example of this. When in doubt, look out for brands that offer personalized services to curate individual-specific shopping guides and closet recommendations based on your sustainability goals.
3. Explore Second-Hand and Vintage: Thrift stores and online platforms offer a treasure trove of unique and sustainable fashion finds. Embrace the thrill of the hunt and give pre-loved garments a second life.
Examples of Sustainable Clothing
Now that you're ready to embark on your sustainable fashion journey, here are some examples of sustainable clothing to inspire you:
1. Maison Aria Isis Series: Known for timeless designs and commitment to sustainability, Maison Aria's products are manufactured on a sound material environmentally efficient module called The Isis series. Explore products from the Isis series here
2. Recycled Materials: A healthy portion of Maison Aria's products are made from recycled materials, especially recycled polyesters. This operates on the principles of circularity; where materials are given more than one life span. Explore Maison Aria's collections from recycled materials here
3. Made Just for You: All Maison Aria products are manufactured just for you on demand. This eliminates waste and overstocks that end up in landfills and hurt the environment. Thus these products are not only timeless and stylish, they can be easily personalized to serve you more and for longer. Explore a few of these products here
By incorporating sustainable clothing into your wardrobe, you become a part of the art of fashion that respects both people and the planet. Embrace the elegance and exclusivity of sustainable fashion and make a lasting impact with your choices.